Available for select opportunities · 2026
I design digital
products that make
complexity feel clear.
Product Design Lead based in Cairo, building high-impact consumer experiences at the intersection of product, growth, and systems thinking.
↓Selected work
Two stories about making value easier to find.
2024—2026
A little context
I lead product design from the messy question to the shipped experience.
My work combines product strategy, customer insight, interaction design, and experimentation. I care about the invisible structure behind a simple experience—and about measuring whether it actually helped.
CurrentlySenior Product Designer
Breadfast
Breadfast
FocusConsumer products
Growth systems
Growth systems